Achieve your "Ultimate Salon" in 12 months!

1. Welcome from Richard.

   1 lesson

   1. Welcome

2. Stage 1. Leadership and Mindset

   6 lessons

   1. Behind the chair to C.E.O

      1. Your "behind the chair to C.E.O" shift

   2. What is your why?

      1. What is your why? exercise

   3. Dreams into reality.

      1. Let your imagination run free.

   4. The 3 Pillars of Success

      1. Focus
      2. Proven Strategies
      3. Resolving Inner Conflicts

3. Stage 2. Team and Culture

   7 lessons

   1. Get the right people on the bus!

      1. Who do you have on board your bus?

   2. Onboarding is critical to a great start!

      1. What do you do, and what could you improve?

   3. Creating "Salon Values" are a must

      1. Create your own salon values, the most important exercise

   4. Teach them to take responsibility for their own Success!

      1. how to start your team to take responsibility for their own success.

   5. C.A.N.I. Constant and Never Ending Improvement.

      1. constant learning

   6. Communicate, effectively and regularly.

      1. Communicate Effectively

   7. Remember to have fun and celebrate.

      1. Schedule your fun times

4. Stage 3 - Pricing Strategies for More Profit.

   7 lessons

   1. Target Market

      1. What is your target market?

   2. Starting Point

      1. What is your starting point?

   3. The importance of the "Average Bill".

      1. What is your average bill

   4. Tiered Pricing

      1. How do your tiers work?

   5. Pricing for Technical Services

      1. Start making money on technical.

   6. The Rights and Wrongs of increasing prices.

      1. Lose the fear.

   7. Not all money is good!

      1. Low hanging fruit

5. Stage 4. Profit and the Key Numbers

   5 lessons

   1. Where does all the money go?

      1. Where does all the Money go?

   2. How to create a balanced and rewarding Salary system.

      1. How do you pay your team.

   3. Professional Stock, how to manage it.

      1. What is your professional stock % and system

   4. Breakeven, when in the week do you?

      1. When do you breakeven?

   5. How much! Negotiate better.

      1. Negotiate Better

6. Stage 5. Consistent Guest Experience.

   6 lessons

   1. Target Market (Guest Experience)

      1. Who is your Target Market?

   2. The 5 C's

      1. Contact
      2. Consultation
      3. Cleanse
      4. Care
      5. Cheerio

7. Stage 6. Build your Salon Systems

   5 lessons

   1. Salon Systems Pyramid

      1. Daily Operations
      2. Financial Systems
      3. Team Systems
      4. Growth Systems

   2. Fix it forever!

      1. Fix it forever - work

8. Stage 7. Old school marketing.

   5 lessons

   1. Be Number 1

      1. Be the number 1 in your area.

   2. Clients, not likes.

      1. Get clients, not just likes.

   3. Your shopfront is your greatest advertising.

      1. How to get the best from your windows

   4. Optimise your database

      1. Your hidden goldmine

   5. Under promise, over deliver.

      1. What can I promise?

9. Stage 8. Successful Salon Owner Habits.

   6 lessons

   1. Be the Example
   2. Look for what is working
   3. Be Humble and Kind
   4. Ask for Help and Advice
   5. Educate what you know.
   6. Look beyond the Industry for inspiration